Place Your Non-GMO Products Center Stage

Join us in our campaign to push GMOs out of the US food supply.

We would like to invite you to list your non-GMO products in our Non-GMO Shopping Guide for free and to offer you the opportunity to have your logo prominently displayed as a support of the guide as well. 

The next big consumer tidal wave will be the complete rejection of remaining GMO in food products in the US. The end result should be an unprecedented rise in market share for non-GMO manufacturers.

For the first time in history, the Natural Food Industry, food manufacturers, distributors, growers, health care professionals, schools, religious groups, and other concerned organizations are all coming together for the first time in history during this campaign to eliminate GMOs in The Campaign for Healthier Eating in America.

The Institute for Responsible Technology is producing the campaign’s Non-GMO Shopping Guide in conjunction with the Center for Food Safety.  Brand listings are completely free in the Shopping Guide, as a public service of our non-profit organization.

The combined electronic and print circulation of these Shopping Guides is expected to be in the tens of millions.  The guide is distributed free to retailers by United Natural Foods.  Retailers are placing these guides in high traffic areas, using them as bag stuffers or stocking them inside the Campaign’s new Non-GMO Education Centers to guide shoppers in their brand choices. 

The guide will also be handed out a festivals and conferences, by doctors, schools, religious groups and other organizations.  Versions of the Non-GMO Shopping Guide will also appears as a centerfold in several magazines, on major websites, and in emails to millions of list serve members.  We will be up-dating the guide regularly.

Criteria and Enrollment 

The criteria for listing you products in the Non-GMO Shopping Guide is that you affirm that you design your manufacturing process to exclude GM ingredients, including GM crop derivatives, and dairy products from cows injected with rbGH. (Organic products automatically meet this criterion.)  Enroll now! 

We believe that as little as 5% of shoppers—15 million Americans—conscientiously avoiding GMOs would be more than enough to achieve the US tipping point. Europe reached the tipping point in April 1999 and within a single week, virtually all major manufacturers publicly committed to stop using GM ingredients in their European brands.

Join us in this historic movement and be part of the Non-GMO Tipping Point.

Place your logo in the Non-GMO Shopping Guide 

You have the opportunity to place your company logo prominently on the guide, as one of the companies supporting customers’ right to choose non-GMO products. Your logo will accompany shoppers as they walk through stores making new non-GMO band choices.

For questions or further information contact:

Standard Definition For “Non-GMO” Coming Soon

In the past, food manufacturers have used their own criteria when making a non-GMO claim about their products. The natural food industry is now introducing a uniform, practical Non-GMO standard with third party verification through The Non-GMO Project. The Non-GMO Project has begun enrolling products and will issue official non-GMO verifications mid-2009. This interim period will provide the time needed for manufacturers and their supply chain to adjust to the new standard.

At some point, future editions of our Shopping Guide will require participation with the Non-GMO Project, but enrollment is not a criterion for at least the initial printings.

The Campaign for Healthier Eating in America and the Non-GMO Shopping Guide are not affiliated with The Non-GMO Project.